- Easy to use - no training needed
- Access to up-to-date product and store information
- Ability to review and/or compare products
- Fast content delivery - no waiting for content to download
- Private and secure
- Ability to buy non-stock or out-of-stock items
- Check product availability in real-time
Provides insight into customer's preferences for optimal product mix
- Specific to each Dot and store
- Usage patterns
- Store traffic patterns
- Data mining
- Real-time data
Supports additional promotional opportunities for suppliers
- Product specific promotion
- Advertising
- Partnerships / Co-branding
Improves space utilization
- Zero footprint - does not impact valuable shelf or floor space
Improve staff productivity
- Head count optimization
- Product training
- Effective sales tool
Increases cross-sell/up-sell
- Promotes and informs customers about associated items in various departments within the store
Increases product selection without taking up floor space
- Provides customers access to out-of-stock and catalog items
